on how to sell your house
house is harder than it seems, which is why people get realtors to
do the work for them, like studying applicable laws, doing a
comparable market analysis and advertising the property to thousands
of other realtors who represent buyers. A smooth transaction needs a
real estate professional to determine the right asking price,
negotiate the terms of the contract, set up the home inspections and
resolve any issues that arise there, coordinate the appraisal, help
the buyer with the loan process, and work on getting everyone to the
closing table. Home buying should be a pleasant experience, and with
the right real estate agent, it will be. Feel free to ask me for advice
with no obligation or pressure to buy or sell (of course if you are
working with a realtor already, I can't step on anyone's toes). Here
is some advice for everyone from multi-million dollar home owners to
ask me my advice, and to get a FREE market analysis for
Selling Your Home, click here
How long will our house be on the
In my experience, I have seen the "Days On Market" or
DOM, are affected by four factors:
plan - should include word of mouth marketing in neighborhood,
newest technology to encourage more showings (ask us about virtual
tours, Voice Pad, websites, Trulia, instant messaging, text
messaging, wide angle cameras, reflective signs, full color laser
printed brochures, homefeedback.com). All of these tools are used to
encourage more showings and a quicker sale
Advertising plan - how many current, active home buyers are you
reaching this week? How many buyers are viewing your house online
and in print?
My name in
the community - The Heidi Fore Team represents quality, and
excellent service. Other agents are pleased to show my listings.
Heidi Fore's real estate team The River Valley Realty Group at Keller Williams is well trained at how to
conduct an effective showing, and we have a track record of
successful Open Houses. We talk about our listings when we are in
the community to help our sellers. We are well networked in
room with furniture to use the space effectively, and show off the
size of the room, views, and floor plan flow
all unnecessary items - box up all your nick-nacks, souvenirs and
personal photos. The only things out should be furniture, a few
decorative, strategically placed items, and lots of lights
Painting/new door knobs/new fixtures - with over 5,500 houses for
sale in Louisville right now, a buyer can be picky and buy one that
is move in ready, with no painting to do, no carpet to replace, and
no updating. If the house down the street has new bathroom sinks,
lights, and kitchen appliances, and the bedrooms have new carpet and
fresh paint with no nicks on the walls, compared to a house that
looks "lived in" and needs cosmetic help, guess which one the buyers
you’ve never cleaned before - When I'm showing houses to buyers,
they tell me, "this house is dirty. If they neglected to clean, what
else did they neglect? It's probably in bad condition. They
obviously didn't take care of it." People really say this to me.
They also say: "ooh, this house smells funny. Let's go."
your toes for a quick showing - Sometimes an agent will be showing
the house down the street and the buyers will say "Let's see that
one!" meaning yours. Be ready to show it quickly to get the most
items before they are issues - if you know the back door doesn't
shut properly. If you know there is a roof leak or a wet basement.
Fix it now. Better to put on the disclosures how you fixed a problem
rather than have a showing where the buyer sees the problems as
problems that they will have to fix.
If it is
priced right from the beginning, you’ll get more for it. The longer
it sits, the worse it looks.
the truly comparable properties makes all the difference. Get an
honest Realtor who will tell you what your house really is worth,
instead of telling you what you want to hear just so you'll pick
them. Even if the truth hurts, look at the facts of what other
similar houses sold for recently and make an intelligent, informed
decision. Other wise your house will just sit on the market for
months and you'll end up reducing the price anyway.
What is on
the market now – the cheapest or best houses sell first – if your
house isn't A) the best price or B) in the best condition. You'll
have to wait until the other houses in the neighborhood are chosen
over yours. Then when your house is the one left, and a buyer wants
to be in that area, they'll pick yours.
on the market and expired – condition, promotion or price. If a
house was on the market for a long time, and then the sellers took
it off, I can almost guarantee that it was either overpriced, not
advertised well, or in bad condition. Other factors include a
less-than-desirable location like backing up to a power plant with
humming power lines overhead.
DOES IT MEAN IF WE GET
AN OFFER THE FIRST WEEK?
There is an initial buyer burst when a property goes
on the market. Buyers are waiting right now for the perfect house to
hit the market. After they see if, they’ll call me or their agent,
and after about a week, all the current buyers that have been
looking for a long time, will have seen it, and we’ll have to wait
for more buyers to enter the market one at a time.
WHAT DO PAST SELLERS
SAY ABOUT HEIDI?
searching the net for realtors when I came to Heidi's webpage and I
was immediately interested enough to contact her. Heidi was the
best. She listened to what I needed in a home, what location I was
interested in and what type of property would best serve my needs.
tireless in showing my patio home day and night and in arranging
times for other agents to come in with their clients. She created a
beautiful brochure of my patio home and its best features. I
believe her creativity in the color brochure lured many of the
clients who looked at my home. She also gave me very helpful
suggestions about ways to show my home to its maximum potential.
This resulted in an excellent offer which I accepted. Her marketing
skills are first rate.
Simultaneously, as she was working so hard to sell my house, she was
busy finding houses for me to tour in the area I was interested in.
search was not a short one, but Heidi was ever-patient and always
professional. She constantly checked and rechecked the new listings
in the part of town I was most interested in. One of the most
striking things about Heidi was her wisdom. For someone so young,
she has great maturity and honesty. There were times when she would
ask me just the right question to keep me on task and to stay within
my budget. She worked diligently to get both closings on the same
day to make my move smoother. The house we found is perfect for
me. Am sure I will be happy there.
recommended her to several friends and family members because of her
energy and enthusiasm for her job and will continue to do so. She
has truly made the correct career choice and it shows.”
Calvert, Seller client and Buyer client
Another letter from a happy client…
“From the first conversation we had about the sale of our house and
search for a new one she was very responsive. She kept in constant
contact and sent all types of information to help us in our quest.
The best thing I like about Heidi is that she is a “doer”…she gets
things done, and she thinks outside the box. Even though my husband
and I have bought and sold a couple of homes, the market and options
change quite a bit over the several years. Heidi always was there to
educate us and give us ideas as well as guidance through the
process. One item that she offered us was an online feedback that
was particularly helpful when selling our home. We took the feedback
serious, and based on the comments, we were able to make changes
that sold our home in a timely manner. She did a great job, and we
absolutely love our new home. Next time we need a realtor, we are
-Carla Kiser, Seller client and Buyer client
Sellers choose Heidi because of her
Advice on how to
price their home to sell fast with the highest net to put in
their pocket at closing
and ability to make sure the events fall into their timeframe
Skills at making a
room look bigger and more updated from simple room design
through impressive and strategic marketing plans